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Marketing Without Advertising: Inspire Customers to Rave About Your Business to Create Lasting Success
Publisher: NOLO | ISBN: 0873379306 | edition 2003 | CHM | 240 pages | 13,5 mb

The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend. Marketing Without Advertising teaches small business owners practical strategies to: *encourage customers to spread the good word about your business *attract new customers and gain their trust *turn dissatisfied customers into loyal supporters…

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